Thank you NBC

For tape delaying your "primetime" coverage on the West Coast. Gwen Knapp is exactly right, there's no good reason for NBC to not be airing some of these important events live across the country. I mean, last night the women's all-around event didn't start until after 11:00 PM, what harm is there in broadcasting that live on the West Coast at 8:00 PM, which is smack-dab in the middle of prime time. The swimming events all start sometime between 10:00 and 11:00PM, again, why not just broadcast those live across the country, when it's actually primetime? How does keeping the entire country on the same time schedule make sense, especially when these main events don't start until after 11:00 PM? Apparently NBC has no plans to change that.

I simply do not understand why NBC would do this. It doesn't help that they keep the "LIVE" image on the screen or that the hosts constantly note that it's being broadcast "Live" and not always noting that that only applies to the East Coast or that they every so often flash the time, but only in Beijing and on the East Coast. If NBC wants to protect its primetime coverage, fine that can easily be done. As the main events start, such as swimming finals or last night's all-around exercise, let it go live to everyone and use tape-delayed events fill in the difference. The other night we were up until 1:15 in the morning watching swimming and men's gymnastics. If NBC's goal is have people go to bed before the main events, they've accomplished it.